ROI-Driven paid search optimization
Our relationship with you relies on getting results, and paid search marketing results are measured in ROI. Each and every day, our primary focus is building ROI by interpreting real data and creating campaigns that convert. This includes:
- Keyword and competitor research
- SKAGS (single keyword ad groups)
- Negative keyword pruning
- Ad copy optimization
- Landing page creation & optimization
- Search engine retargeting
Numerique
How our paid search marketing service can help grow your revenue
Combining search engine marketing with conversion rate optimization (CRO)
The secret to a successful SEM campaign is much more than just making your website appear on Google. Other SEM agencies in Singapore would just set your ads to appear on Google, and leave it there. These campaigns are not performing up to its optimal level.
The secret to achieving optimal SEM results lies in the ability to get as many people as possible to call/contact you after they click on your ad and land on your website. For example, your current SEM ads are getting 2% conversion rate on your landing page. That means out of 100 people that visit your page, 2 people contact you.
Real certified Google Ads professionals
Get a team of certified Google Adwords / SEM specialists who have a minimum of 2 years experience managing various SEM campaigns locally. We help you create the perfect combination of strategy and implementation to ensure we achieve your goals.
For over 15 years, Pixels 360 has empowered businesses across industries to enhance their online presence and boost revenue. With proven expertise and a track record of client success, we support businesses of all sizes in increasing online traffic and generating leads. Our SEO experts, many with over a decade of industry leadership, work collaboratively—when challenges arise, the entire team steps in to deliver results.
At Pixels 360, we strive to simplify the technical, complex, and often overwhelming world of search engine optimization for our clients. To achieve this, we assign a dedicated point of contact to manage your project. Your Pixels 360 SEO expert will work closely with you, understanding your business and tailoring strategies to meet your unique needs.
At Pixels 360, we are guided by two core values: Relationships and Results. Every client is our priority, and that’s the foundation of everything we do. Our team of SEO experts is dedicated to helping businesses of all sizes — from small local shops to large national franchises — achieve remarkable growth. As a leading search engine optimization company, we are committed to amplifying our clients’ voices and proving our dedication through relentless effort every single day.
What makes our SEO services so effective?
Keyword Research & Strategy
For over 15 years, Pixels 360 has empowered businesses across industries to enhance their online presence and boost revenue. With proven expertise and a track record of client success, we support businesses of all sizes in increasing online traffic and generating leads. Our SEO experts, many with over a decade of industry leadership, work collaboratively—when challenges arise, the entire team steps in to deliver results.
Dedicated SEO Professionals
At Pixels 360, we strive to simplify the technical, complex, and often overwhelming world of search engine optimization for our clients. To achieve this, we assign a dedicated point of contact to manage your project. Your Pixels 360 SEO expert will work closely with you, understanding your business and tailoring strategies to meet your unique needs.
Relationships & Results
At Pixels 360, we are guided by two core values: Relationships and Results. Every client is our priority, and that’s the foundation of everything we do. Our team of SEO experts is dedicated to helping businesses of all sizes — from small local shops to large national franchises — achieve remarkable growth. As a leading search engine optimization company, we are committed to amplifying our clients' voices and proving our dedication through relentless effort every single day.
“Numerique PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.”
Director of Marketing
Why SEO can bring in the numbers
38%
Higher rankings on search engines lead to more exposure, driving organic traffic to your website effortlessly.
100%
SEO attracts users actively searching for your products/services, ensuring relevant, high-quality visitors likely to convert.
82%
Unlike paid ads, SEO provides long-term results without ongoing costs, maximizing ROI through sustained organic growth.
FAQs about Search Engine Optimization
Search engine optimization is more commonly known as its acronym SEO. Optimization is the basis of all SEO practices. Once your brand’s presence (website, content and social media platforms) is optimized across the internet, you increase its online visibility. Your website will find its way to the first page of the search engine results pages (SERPs). Your online customers will find your business much quicker too.
SEO is the practice of making changes to your online presence, particularly your website, making it more attractive to search engines like Google and Bing. Search engines crawl (or scan) your website to understand what it is about. The best SEO practices make sure it is easy for search engines to understand your website. SEO increases the quantity of organic website traffic and the quality of your site visitors at no additional cost. It doesn’t include any paid media or placement and it excludes direct traffic. With a robust SEO strategy implemented on your website, Google will identify it as an authority site and point users in your site’s direction.
There are subtle differences between the various search engines. However, you can usually focus on Google in your SEO strategy, since most of your target market will make use of this leading search engine. Also, the majority of organic traffic is from Google.
It’s advisable to employ an experienced SEO agency or expert and this cost should be included in your marketing budget. The amount you should expect to pay is aligned to the scope of work needed to ensure success. A digital agency or SEO expert will charge after considering the project scope and once you have presented your predetermined expectations. The average hourly rate of employing an agency or SEO expert is approximately $150 per hour.
Yes, you can – it takes a bit of know-how and learning by trial and error, but it’s possible to implement a basic SEO strategy across your website. However, SEO is time-consuming and to do it properly you need to consider both technical SEO and on-page SEO. What’s more, you will need to keep up-to-date with the algorithms’ changes to the various search engines.
There are three factors that directly impact your SEO ranking, even if you’ve only implemented a very basic search strategy on your site. The factors to be aware of are:
Page Load Time — If your website loads too slowly your visitors will bounce and likely go to a competitor’s website. Google (and all search engines) will rank your website lower because of a slow page load time. This is something to pay close attention as we draw closer to the major update confirmed by Google. The Core Web Vitals update in March 2021 will focus on three aspects that directly — and dramatically — impact user experience on your site. Page load time features in this update and is paramount to securing your ranking or reaching the top of the SERPs.
Keyword Selection — Your keywords must be carefully chosen so your website and pages are listed under the correct search terms your ideal customer is looking for.
Content Creation — If you create quality content on your website your audience will find your site quickly, easily and will stay on your site to learn more. This increases dwell time which boosts rankings on search engines.
Blogging helps to boost your SEO strategy across your site but only if crafted with optimization in mind. Search engines are looking for the content on your website that will sufficiently answer users’ questions. So, by creating and sharing high-quality and in-depth blogs that address pertinent topics within your industry, you’re likely to be identified as an authority source of the searched topic. With on-page SEO tactics, search engines will find your blog more easily.
SEO and pay-per-click or other paid media options work together to boost your website and position your brand as an authority in your industry or niche. SEO often gives you a far better return on your investment by comparison to paid media options. That’s not to say that SEO is cheap and easy; it takes a fair amount of time and resources to get it right but it’s long-term rewards are immense and sustainable. Most times, SEO and paid advertising will work together to provide the best results.
This is entirely dependent on your goals and the search campaign tactics you employ. Most SEO experts will estimate four to six months before you begin to see results. Bear in mind this is when you begin to see the results not when you achieve your identified goals.
SEO is a multifaceted practice that requires many different actions to be taken on a website for it to be optimized for search. Many people correlate SEO with high-quality content as search algorithms have highlighted content as an important ranking factor. Algorithms are looking for content that answers the users’ search intent. If your content speaks directly to your audience, your website will be served up to users by Google. But content alone isn’t good SEO practice. You need links from authoritative external sites pointing to your site in the form of a backlink and these external sites need to have a good domain authority score.
Also, best practice entails full blown on-page optimization which means optimizing your meta content, images and tags. And then, consider the technical aspect of SEO – does your website have great architecture? How’s the User Experience (UX)? Is it easily navigable? And have you made sure to link your pages internally?
